Wednesday, November 12, 2014
On 6:59 PM by Unknown No comments
Social media should always be part of your strategy. Creating account on Social Media giants should not stop there. Business should try to engage to their audience to increase sales. That is why it is important to use your social media effectively. Even big marketing departments make mistakes when it comes to social media. Create a wider opportunity from your social media accounts by avoiding some of these mistakes:
1) MISSING STRATEGY
Plunging in social media will get you... NOWHERE. Everything should be well-planned so the business will succeed. Have a clear goal and start your planning.
2) SOCIAL MEDIA FOLLOWERS = QUANTITY>QUALITY
I know.. I know.. The feeling of having hundreds of followers. But it's not much of a use knowing the none of them are interested in your products and services. Be sure to identify people who are interested and have strategy to reach them.
3) ZERO-ENGAGING POSTS
This may not be easy at first but try to update and say something that will interest your followers and build an engagement. Get their attention and make them prospect customers.
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