Share Your Content on Social Media

So you have created this nice repertoire of content that consists of guides, e-books, white papers, checklists, quizzes, podcasts, videos, and infographics. After that you simply sit back and watch for the results, right? Well, not quite. The next step that you should be doing is finding relevant places where you will be able promote your content and get more readers. It has always helpful to market it across your social media sites like Facebook, Twitter, LinkedIn, and Google and. Wherever specifically you may try this depending on your business. You can also take advantage of Pinterest, Reddit, and online forums and communities.

Check out these great tips on creating great social media channels to share your content.

Read More

140-Character Engaging Tweets

Tweet, chatter, chirp, chirrup. These sound probably caught your attention. If not, then probably these tips to have an effective 140-character twitter engagement. 

Trivia: Did you know that if you use only 71-100 characters on Twitter, it will give you  17% more on engagement. 

Create user engaging post. This is a great way to make your user care for something you tweeted and will make them visit  your 

Send a @message to a person with the same interest/niche that has a lot of followers and hope it would be reteweeted. i.e  Hello @ev! Great work! 

Tweet a question or share a trivia. People loves short quick thoughts.
Share a link of informative source for your twitter followers.

Quick Tip: Use #hashtags properly. Tweets having one or two hashtags have 21% higher engagement rate.

Use powerful, straight to the point, and creative "twitter headlines" that you can use as a bait for new followers.

Read More

STOP! Big NO NO in Social Media Marketing Part 1

Social media should always be part of your strategy. Creating account on Social Media giants should not stop there. Business should try to engage to their audience to increase sales. That is why it is important to use your social media effectively. Even big marketing departments make mistakes when it comes to social media. Create a wider opportunity from your social media accounts by avoiding some of these mistakes: 

1) MISSING STRATEGY

Plunging in social media will get you... NOWHERE. Everything should be well-planned so the business will succeed. Have a clear goal and start your planning. 

2) SOCIAL MEDIA FOLLOWERS = QUANTITY>QUALITY

I know.. I know.. The feeling of having hundreds of followers. But it's not much of a use knowing the none of them are interested in your products and services. Be sure to identify people who are interested and have strategy to reach them.

3) ZERO-ENGAGING POSTS

This may not be easy at first but try to update and say something that will interest your followers and build an engagement. Get their attention and make them prospect customers.

Read More

Using Social Media Effectively for Brand Promotion

Promoting your brand on social media needs to be consistent. It is not easy and could also bring your brand to a tactless situation. Social media branding is tough to do most especially to start up companies growing an audience. A careful and strategic plan should be done on your social media approach. 

Avoid making a big mistake that will hurt your brand. Know the best practices in social media branding and avoid any mistakes. Connect with the customers and be open to listen to their feedback. 

Ask yourself these questions: 

• How do I start establishing a company brand on social media? 
• How can I protect my brand? How to avoid pitfalls and what are the mistakes of top organizations that hurt their brand on social channels. 
• How can I engage with fans & customers on social media? 
• What should I do to promote the business? 

If you are able to answer these questions, you'll get create a consistent, relevant, social brand people will trust. 

Read More

How To Keep Your Facebook Marketing Safe and Legal?

Marketing through Facebook is a very powerful tool. However, it has a range of pitfalls if you do not know how to be careful. You can even alienate Facebook users, incur some search penalties and even run afoul of the law. These things can be disastrous for your business, so you must protect your clients and yourself. Below are some possible threats and ways to prevent it.

Photo Credit: thenextweb.com

Read More

Tips and Tricks For a Perfect Facebook Post

There are three kinds of reach on Facebook – organic reach, paid reach and viral reach. Organic reach is the number of individuals who see your post when you post it. While paid reach is the number of more individuals who see your post when paying just to show it up in other news feeds. And lastly, the viral reach, that is the number of people who see your Facebook post based on likes, comments and shares of other people who see it through paid and organic reach.

However, Facebook is now limiting promoting page reach and organic reach, yet they can do nothing to limit and control viral reach. Viral posts are a measure of how good your post is and how well you encourage Facebook users to share with them such as infographics, Facebook memes, etc. To maximize the chances of a good viral post, you must do everything to make your post appealing.

Read More

Facebook Memes You Don't Wish To See

Facebook memes are known to be fun and comical for every facebook users. These images are often paired up with hilarious punchlines in several comments and conversations in social media. Known to elicit likes on facebook, these memes evolved and improved through a short course of time. Lots of customizing and enhancements were applied, bringing more fun to everyone who happens to have a good laugh with these things.

But as social media grow with these new improvements and hilarious trends, it also gave way for everyone to say,post and share whatever they want online to boost a good reputation. Such extent would include devil-like advocacies and pranks which could offend and horrify other people.

Read More